EveryBid: White-Label Auction Platform Transforming Nonprofit Fundraising

A WordPress multisite platform where every bid becomes a charitable donation

The Challenge

Nonprofits needed an engaging fundraising tool that maximized both participation and donations. Traditional auctions leave money on the table—only winners contribute. We needed to flip the model: make every bid count as a donation while maintaining the competitive excitement of auctions.

The Solution

  • WordPress Multisite architecture for white-label deployment
  • React/TypeScript frontend with real-time bid updates via REST API
  • Three-tiered free bid reward system to drive engagement
  • WooCommerce + Stripe integration for seamless payments
  • Custom WP-CLI tools for bulk auction imports

Technical Highlights

  • Migrated from WebSocket to REST API polling for hosting compatibility
  • Solved multisite authentication challenges across domain boundaries
  • Built aggressive caching strategy to handle database connection limits
  • Implemented milestone tracking system to prevent duplicate reward awards

Key Features

  • Real-time bidding without requiring WebSocket infrastructure
  • Automated winner notifications and invoice generation
  • Referral system with shareable links
  • Comprehensive auction management dashboard
  • Mobile-responsive interface

Results/Impact:

  • Currently serving Love Foco’s Resource Center fundraising campaign
  • White-label ready for multiple nonprofit clients
  • Has raised 5k since its launch this past month (December 2025)

Technologies:

WordPress Multisite | WooCommerce | React | TypeScript | Stripe | ACF Pro | WP-CLI | Git

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